When a company starts out, it needs two things: capital and customers. As you can imagine, it’s hard to secure capital unless you already have customers. The idea for The Grommet was to bring the customers. It was October 2008…
CEO Corner
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I wrote a book. It’s called “How We Make Stuff Now” and I’ve been asked by many why I wrote it. There are two simple reasons. First, to help the next generation of Makers learn from the last. Second, to…
There’s a scene in Mad Men in which Don Draper, his wife, and kids are having a picnic and soaking in a gorgeous sunny day. It’s a picturesque view of the vintage American family. As they ready to leave, Don…
It’s the season of brackets so I filled out my own. Not for the NCAA basketball tournament. That’s easy. Michigan wins, end of bracket. My bracket is one of the skills one needs to succeed as an entrepreneur. Game on….
It started, as innovation often does, with frustration. Sitting in the boardrooms of Stride Rite and Keds, Jules and Joanne grew discontent as new, unique products were swept aside in favor of iterations of last year’s best sellers. They grew tired…
After the Thanksgiving leftovers have been packed away, the department store mania of Black Friday has died down, and just before Cyber Monday kicks the internet into a frenzy, the biggest shopping day in the country is happening in your…
The Grommet turns 8 years old today! We’re celebrating with a new infographic about what we—our Makers, our community, our customers, our Retailers, and The Grommet Team—have helped accomplish, together.